With the launch of its first watch in November 1974,
Casio Watches entered the wristwatch market at a time when the watch industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators,
Casio Watches entered this field confident that it could develop timepieces that would lead the market.
In developing its own wristwatches
Casio Watches began with the basic question, ""What is a wristwatch?"" Rather than simply making a digital version of the conventional mechanical watch, we thought that the ideal wristwatch should be something that shows all facets of time in a consistent way. Based on this,
Casio Watches was able to create a watch that displayed the precise time including the second, minute, hour, day, and month — not to mention a.m. or p.m., and the day of the week. It was the first watch in the world with a digital automatic calendar function that eliminated the need to reset the calendar due the variation in month length. Rather than using a conventional watch face and hands, a digital liquid crystal display was adopted to better show all the information. This culminated in the 1974 launch of the CASIOTRON, the world’s first digital watch with automatic calendar. The CASIOTRON won acclaim as a groundbreaking product that represented a complete departure from the conventional wristwatch.
Casio Watches transformed the concept of the watch — from a mere timepiece to an information device for the wrist — and undertook product planning based on this innovative idea. We developed not only time functions such as global time zone watches, but also other radical new functions using Casio’s own digital technology, including calculator and dictionary functions, as well as a phonebook feature based on memory technology, and even a thermometer function using a built-in sensor. The memory-function watches became our DATA BANK product series, while the sensor watches developed into two unique
Casio Watches product lines of today: the Pathfinder series displaying altitude, atmospheric pressure, and compass readings.
In 1983,
Casio Watches launched the shock-resistant G-SHOCK watch. This product shattered the notion that a watch is a fragile piece of jewelry that needs to be handled with care, and was the result of
Casio Watches engineers taking on the challenge of creating the world’s toughest watch. Using a triple-protection design for the parts, module, and case, the G-SHOCK offered a radical new type of watch that was unaffected by strong impacts or shaking. Its practicality was immediately recognized, and its unique look, which embodied its functionality, became wildly popular, resulting in explosive sales in the early 1990s. The G-SHOCK soon adopted various new sensors, solar-powered radio-controlled technology (described below), and new materials for even better durability. By always employing the latest technology, and continuing to transcend conventional thinking about the watch, the G-SHOCK brand has become Casio’s flagship timepiece product.
Today,
Casio Watches is focusing its efforts on solar-powered radio-controlled watches: the built-in solar battery eliminates the nuisance of replacing batteries, and the radio-controlled function means users never have to reset the time. In particular, the radio-controlled function represents a revolution in time-keeping technology similar to the impact created when mechanical watches gave way to
Quartz Watches technology. Through the further development of high radio-wave sensitivity, miniaturization, and improved energy efficiency,
Casio Watches continues to produce a whole range of radio-controlled models.
Owner Reviews, Ratings, Comments and Criticism
All declared functions (barometer, altimeter, termometer, alarms) work good. But you must understand how altimeter works: even on the table altimeter can show different altitude if atmospheric pressure changes. Calibrate it every time pressure changes to get proper altitude measurment.
I'm not sure if the window is mineral - it can be easily scratched like plastic.
Other disadvantage is bad viewing angles of the screen: even right angle is not OK, it is better to look at the sreen angularly.
Rather big watch - be aware!
I like this watch - low-cost but functional. I only miss a compass and scratch-proof window:)
